Posts in category

Content Marketing

B2B Content Marketing; offering relevant information, through the right channel and for the right audience, in order to bind your target group to you. In this category you will find everything about this form of marketing.

online marketing necessity

Today we spend most of our time online. If you want to bring your product or service to the attention of your target group in a good way, online marketing is indispensable. With more and more consumers and businesses shopping online and researching the best solution to their problem, your business can…

focus persona

By Stefanie Kokee from Hallo Blauw Your service, trajectory or online course solves the problems of your target group. But do you know who your target audience is? A vague description like all 'SME companies' or 'men between 25 and 45' is a first step, but is not sufficient. Do you want to sell your product…

content marketing strategy b2b

In a period when everything is digitizing at an accelerated pace, many B2B companies have also started producing much more content. Logically, the consumption of B2B content has also skyrocketed and this upward trend will continue according to research among B2B marketers. Source: Marketingcharts To be more visible on digital channels and to get more leads…

world international marketing

For many companies, international success is the holy grail: an expansion to other countries to increase your sales market, turnover and profit. There is, of course, a lot to consider. In other countries different rules and laws apply, the logistics have to be set up, the customer service needs to be expanded and you will of course have to find ways…

set up seo strategy

A well-thought-out SEO strategy forms the basis of a good findable website. Shooting with hail, or occasionally picking up a part, does not yield optimal results. SEO takes quite a bit of time, but then you will eventually have a huge website. That's what you do it for! In this article explain…