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Bio: Diederik Martens, author of “Marketing Automation Untangled”, is a frequent speaker known for practical automation frameworks that help commercial teams work smarter. At Chapman Bright he helps B2B organisations use automation, AI, and agents to boost productivity and achieve real results. His experience includes DHL Express, Deloitte, Trend Micro, Lely, ROCKWOOL, and other leading brands.
Gepubliceerd op: 19 feb 2026
Your Automation Roadmap Starts With How Work Really Happens The Moment I Realized “AI-First” Was the Wrong Starting Point I just returned from a conference and you can’t escape the […]
